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Summa Point

VISUAL IDENTITY  / DESIGN / SOCIAL MEDIA

An extension of Demira Gate Partners, Summa Point is a new business venture and service offering personalized and confidential wealth advisory services and insights for select Ultra High Net Worth families and family offices in London, New York, and Beverly Hills.

Top Summa

The identity design stems from the name and product—both being the ultimate point of information. The design  was developed to be elegant  while appealing to the younger portion of the audience. With a more modern, inspired look and bespoke packaging and accessories, the branding resonated well with their audience.

 

Included in the delivery of this project were social media design, guides for photographic images as well as typographic treatments, a brand guideline document for digital and print, 

“Irasema is extremely professional and passionate with amazing energy and vision. Her vigor for quality is only surpassed by her commitment and ability to understand a concept and to develop the best foundation for crafting a memorable product/message.”

—Abe Tatar, Demira Gate Partners

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